Where Will Social Media Be 1 Year From Now?

It’s hard to believe that Facebook has been around for 15 years already. While the company lost over $100 billion in value since the Cambridge-Analytica privacy issue, it remains among the top 10 largest companies (by market cap) in the world. There has been much dialogue about the relevance of Facebook and social media, in… Continue reading Where Will Social Media Be 1 Year From Now?

Don’t Make This Silly Mistake with Your Facebook Page

If the only thing that you are posting on your Facebook business page is discounts to buy your product or service, you are wasting resources. And, you may be creating downstream problems for your business. There are several reasons why only posting discounted products on Facebook won’t work. You are not adding value to your… Continue reading Don’t Make This Silly Mistake with Your Facebook Page

Using Facebook Organically

Businesses need to be fueled by funding, whether that funding comes from a lender, an investor or a customer (i.e., sales).  “Low cost marketing” is not “no cost marketing”.  This post, which focuses on Facebook marketing, is the first in a series on finding low cost marketing solutions. Businesses need money to survive. I have… Continue reading Using Facebook Organically