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KATHERINE HUNTER-BLYDEN

Fractional/Interim CMO

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Category: Ecommerce

Online Wars: Best Buy v. Amazon

Best Buy - electronics in the home office

Hubert Joly, the new CEO at Best Buy, recently said that the retailer’s new strategy is to focus on online buying and loyalty incentives.  In other words, the company intends to take on Amazon and other online retailers head-on. Let’’s see, with my Amazon Prime membership I get free shipping (on a boatload of items),… Continue reading Online Wars: Best Buy v. Amazon

Published November 14, 2012
Categorized as Ecommerce, Strategy

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KATHERINE HUNTER-BLYDEN
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