About KHB

Katherine Hunter-Blyden is a senior marketing executive with P&L management experience. As an expert in strategic plan development, product management and customer acquisition, Katherine helps businesses meet their goals with data-driven, quantifiable results. She is most frequently called on by boards, executive leadership teams and investors to assist clients as an interim and fractional Chief Marketing Officer. She is also experienced at coaching business professionals to make sound business decisions and achieve awareness, growth and profit objectives.

Katherine offers fractional and interim CMO services through management consulting firm TechCXO. TechCXO offers fractional and interim C-level services in finance, technology, marketing, sales, human capital and executive operations.


Marketing Strategy

Performance Marketing

Marketing Leadership

Customer Acquisition

Brand Messaging

Digital Marketing

Email Marketing

Growth Marketing

Search Engine Marketing (Google Ads)

Facebook/ Instagram Marketing

Paid Search/ Pay-per-click (PPC)

Social Media Advertising

Go-to-Market Strategy

Integrated Marketing

Marketing Analysis

Marketing Measurement (KPIs)

Customer Retention

Demand Generation

Content Development

Brand Awareness

Customer Loyalty

Product Marketing

Voice of the Customer

Website Strategy

"Katherine is a true professional - knowledgeable, thoughtful, client-oriented, and delivers high quality work in a timely manner. I highly recommend her for her expertise and skills."