I have a dear friend who has been in business for 22 years and relies solely on excellent customer service to grow his business. He
Referral marketing is all about getting leads through existing relationships. People like to share good finds and good experiences so developing a referral marketing effort
The average U.S. household participates in nearly 22 loyalty programs every year. However, that does not mean that householders are, in fact, loyal to these brands. Repeat
Renewals, repurchases or reorders–whatever you call them in your business–are a key component of growth. And, every single customer touch point can affect your retention rate.
Recently, I broke up with my cable company. It was actually a very painful thing for me to do. You see, I don’t like change;
JCPenney hired an Apple store executive as CEO with hopes of reviving the brand. The new CEO has a vision for JCPenney but not a